Market Your Business to the Largest and Fastest Growing Consumer Group in the Country! + Membership is Free!

            

Is your business accessible to the growing number of seniors and people with disabilities?  If not, you are missing out on the ability to serve one of the largest consumer groups in the nation!  Being accessible makes good business sense. 

Babyboomers, seniors and families with a family-member with a disability, are all ONLINE and looking for businesses taking the time to recognize their needs and serve them.  Let your accessibility bring you more customers!  Click here to find out more about the growing wealth of the aging market!


BluePath membership provides you with
targeted advertising! 

Customers will know when they see the BluePath decal on your window or website, that you are a business able to provide a welcoming, user-friendly experience.  When you are in the BluePath directory, customers can trust they will find an accessible path when they arrive, particular to their level of access.  Often, it only takes simple, inexpensive changes to make businesses accessible for thousands more customers! 

 Becoming an accessible business opens your door to everyone!

What Does it Mean to be a BluePath Member?     

BluePath Members are businesses that:

 

√ have surveyed their facility for barriers to accessibility and meet *basic levels of usability*

 

√ are committed to removing barriers and providing reasonable modification to services as identified by BluePath recommendations or customer reviews that are *readily achievable*

 

√ are on the path to *learn* new ways to provide access, services and respectful interactions with all customers

 

MEMBER BENEFITS

  • Promote your business through our online directory and targeted marketing.

  • Build an online business profile that advertises your accessible features, including photos and a detailed list of accessible "priorities".

  • Display the BluePath Member decal.

  • Respond to online feedback from customers.

  • Receive discounts on training.
  • All businesses have free access to our technical assistance center and information on tax incentives, accessible products, disability etiquette, and more!

  Why BluePath?   
  • When you welcome people who have disabilities, you also welcome the people who travel with them.  The number of loyal family and friends could expand your customer base exponentially!
  • 80% of business still comes from word of mouth.  Create good customers by providing excellent customer service. louis vuitton outlet louis vuitton handbags.
  • Expand your idea of accessibility to include seniors and baby boomers who may not always require but can benefit from accessibility; friends and family who travel with people with disabilities; and people with temporary accessibility needs such as injury, pregnancy and families using strollers. They all want to be your customers; make sure you can welcome them to your business!

 

So, could your business be a BluePath Member?

Take this 10 question survey for a quick preview
of your business and its level of accessibility.

Businesses Register Here:

√ I am on a path to provide the best customer experience I can when a person with a disability visits my business.

√ I will complete a checklist that provides you with information about the current accessible features of my location.

√ I recognize that accessibility and usability are complicated challenges and I will continually address any barriers that are brought to my attention.

√ I will view a video helping me understand how to assess my business for architectural barriers.

√ I do this in the cooperative spirit of a BluePath member.

 

 

WATCH THIS !!

Video:  Answers to common ADA questions from Small Businesses

 woman using wheelchair and shopping in clothes store. Click for video called 10 Small Business Mistakes

   

 54 million

Americans

with disabilities 

(1/5 of the population) 

are potential

customers!

 

The disability

community

has over

$220 billion

in collective

spending power!   

Accessibility

attracts

the family,

friends,

employers,

communities and

service

providers 

of people

with disabilities.

 In 20 years,

70 million

baby boomers

will demand

products,

services and

environments

that address

their age-related

needs.